Brand Association Reaction Time TaskFREE for use with an Inquisit Lab or Inquisit Web license.
Available Test Forms
Search Google Scholar for peer-reviewed, published research using the Inquisit Brand Association Reaction Time Task.
Till, B.D., Baack, D. & Waterman, B. (2011). Strategic brand associations maps: developing brand insight. Journal of Product & Brand Management, 20, 92-100.