Evaluative Movement Assessment (EMA)
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Evaluative Movement Assessment - EMA
An indirect measure of attitude by Brendl et al (2005).
Duration: 30 minutes
References
Brendl, C. Miguel, et al. “Indirectly Measuring Evaluations of Several Attitude Objects in Relation to a Neutral Reference Point.” Journal of Experimental Social Psychology, vol. 41, no. 4, 2005, pp. 346–368.