Self Assessment Manikin (SAM)

FREE for use with an Inquisit Lab or Inquisit Web license.

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Self Assessment Manikin (SAM)

The Self-Assessment Manikin (SAM) is a non-verbal pictorial assessment measuring the pleasure, arousal, and dominance associated with a person's affective reaction to stimuli.
Duration: 2 minutes
(Requires Inquisit Lab)
(Run with Inquisit Web)
Last Updated
Mar 13, 2024, 4:13PM


Google ScholarSearch Google Scholar for peer-reviewed, published research using the Inquisit Self Assessment Manikin (SAM).

Bradley, M. & Lang, P.J. (1994). Measuring Emotion: The Self-Assessment Manikin and The Semantic Differential. J. Behav. Ther. Exp. Psychiat, 25, 49-59.